[London] Masterclass Online Series
Time & Location
About The Event
Masterclass: What behavioural science can tell us about buying behaviour in the wake of a Pandemic?
Prof. Benjamin Voyer will walk us through the science of buying during a crisis or pandemic
ESCP Business School London Campus would like to invite you to join our first online masterclass delivered by Professor Benjamin Voyer on Monday, 4th May at 4pm (BST).
Monday 4 May 2020 - 17:00 (BST)
About the Masterclass
In the last few weeks, the world has witnessed irrational and extreme behaviours - from stockpiling toilet paper to failing to abide by life-saving lockdown measures.
Those behaviours can appear puzzling but are rooted in deeper inner psychological mechanisms. From a psychological point of view, those behaviours can be explained by three main dimensions.
Want to know more about the topic? Register your place today!
- Discussion: 17:00-17:30
- Q&A time: 17:30-18:00
Meet the Speaker
Professor Benjamin Voyer BA, MSc, MRes, MSc, MPhil, PhD, DSc
We look forward to answering your questions live!